Project MyWorld

Project MyWorld is a 3D mapping SDK (software development kit) that started as a video game developed by Realtime Worlds. When Realtime Worlds closed in September 2010, Project MyWorld was sold to Kimble Operations (formerly known as Newincco 1027) for less than £3 million. The head of interactive media at Revolver PR believed that it could have been worth "hundreds of millions of pounds."