The Lost Island of Alanna
Genre: Aventure, Musique, Puzzle
The Lost Island of Alanna is a branded, graphic adventure video game and marketing initiative conceived and directed by Dale Leary and developed with partner Michael Hall of Raintree Media for Coca-Cola Cherry. The game was produced for the brand in the Fall of 1997 and released in the Spring of 1998.
The Lost Island of Alanna represents an early example of integrated, digital, viral and social marketing using the internet. Alanna included a distributed cd-rom game, integrated social, chat rooms…