We Rule

We Rule was a free-to-play mobile game developed by Newtoy and published by ngmoco for the iOS platform. It was available for download on the iPhone, iPod touch and the iPad on the App Store or iTunes, and attracted many users since its release in March 2010. Although a free app, customers were able to buy in-app purchases; as of April 2010, it was the highest-grossing free-to-download game for the iOS. Within weeks of release, We Rule was estimated to have been downloaded millions of times, wi…